We have a number of concrete tools to make sure you’re in the journalists’ spotlight when they write about your topic.
The Expert role generates mentions while we build it, and it will generate further mentions of itself once it is established.
Personal brand vs. corporate brand?
The expert role has a strong impact on your company brand and increases your credibility with customers and partners.
Contact Mark Benfeldt Kjær
mark@kempkjaer.dk | +45 4142 3635
It also creates a personal brand that lives independently of the company, so we start by strategizing what you want to achieve with the expert role, what topics you want to comment on as an expert and what you want to avoid getting involved in.
Write to Mark or call him on 4142 3635 for an assessment of how you can position yourself as an expert.