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Examples of how PR supports strategic goals

What our clients say

“The press coverage just kept pouring in. It gave us both visibility and a place in relevant debates, where our specialists could contribute their expertise. Editorial coverage also plays an important role in visibility in AI searches, so PR has only become more important to us.”

Katrine Thielke
VP of Marketing and Communications
Idura

Read the Idura case study here

“Our PR efforts have given us a platform to discuss the challenges our customers actually face, and we’ve seen the impact of that in our business. We’ve found that potential customers have seen us in various media outlets and have subsequently reached out to us.”

Ellie Hogben-Jones
Marketing Manager
Wireless Logic

Read the Wireless case study here

“Kemp & Kjær has thoroughly familiarized itself with our organization and the issues we’re working on. They know the journalists, challenge our perspectives, and identify opportunities to engage relevant stakeholders. Our expertise and priorities have become part of relevant debates in Denmark and the rest of the Nordic region.”

Thomas Delrive, Communications & Events Manager
EIT Urban Mobility · Innovation Hub North

Read the EIT Urban Mobility case study here

Idura turned expert knowledge into relevant media stories

Idura’s PR campaign focused on current societal issues related to digital fraud and secure identification rather than on products, and featured the company’s specialists as sources on digital identity. This helped secure 72 editorial mentions in one year and gave Idura a voice in relevant debates.
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Wireless Logic went from having limited visibility to dominating the IoT media landscape

Wireless Logic Nordic was already a market leader, but that wasn’t reflected in the media. We linked their expertise in IoT to topics such as cybersecurity, critical infrastructure, and AI. With stories that went beyond their products, Wireless Logic became the most visible player in the field.

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EIT Urban Mobility's initiative gained local support

The EU initiative EIT Urban Mobility is putting green mobility on the agenda. For several years, Kemp & Kjær has been working with its Innovation Hub North, which covers the Nordic and Baltic regions. The organization’s reports, conferences, and investments in mobility innovation have received media coverage through press pitches, local angles, and stakeholder engagement, among other channels.

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