Valgkamp 2011

Kemp & Kjær helps municipal election candidates develop the strategy for a well-planned campaign with a focus on physical events.

We know that many municipal election candidates are passionate campaigners who don’t have infinite funds to run an election. That’s why we’ve put together a realistic solution(see package below) that meets a tight municipal election budget. If you want a bigger campaign, we’ll figure it out.

Strategically important debates rather than a lot of press work

Successful campaigns often depend more on a series of strategic and well-planned talks and debates – in the right places – and less on a lot of press coverage.

This means that you can do most of the campaign work yourself. Later in the process, you may need an hour of media training, press releases or other support – it’s up to you.

Contact Mark Benfeldt Kjær
mark@kempkjaer.dk | +45 4142 3635

In our compact, budget-friendly municipal election package solution, you get:

Two workshops of approximately 1.5 hours each, where we get around:

  • Profiling and developing your key courses
  • Identification of target groups
  • Identification of event locations
  • Identification of business partners
  • Social media strategy

Concrete campaign elements, 1 to 3 hours

  • Campaign concept, especially events and instruction on how to best utilize it on social media.
  • Feedback on the campaign website or a profile on one or more social media platforms, as well as recommendations for layout and image selection.

Required research – 2 hours

Kemp & Kjær spends 2 hours familiarizing themselves with the candidate’s profile in order to advise and make recommendations, including reading the candidate’s materials and other relevant information provided by the candidate.

Ongoing sparring around the campaign

  • Candidates can call Kemp & Kjær or arrange online meetings to discuss specific campaign elements.
  • The candidate can send draft campaign materials for feedback to Kemp & Kjær.
  • Or get sparring on preparing for interviews.
  • Or a fourth thing …

In order for the advice to yield good results in the campaign, it requires that the candidate has:

  • Existing active profile on at least one social media platform. Alternatively, a high advertising budget.
  • Access to graphic production of flyers, website etc. K&K provides text and overall concepts and can collaborate on finalization with the candidate’s supplier.
  • Good pictures of yourself and relevant situations.

The price? It’s all paid for on a punch card with ten hours of advice. That way you know what it costs and there are no extra bills without an agreement.

Total: 15.000 DKK + VAT .

Want to know more about PR and campaign strategy?

If you’re interested in hearing more, please contact Mark Kjær on +45 4142 3635 for a no-obligation chat about your needs and options – and how you can move forward and get a good election result.