Media training: Tips for TV & radio
Giving a good interview is a discipline in itself – especially doing it live. Here…
PR writing guide: 6 simple tips
Precise wording helps convince journalists that a story is worth writing. We’re always mindful of…
Position yourself as the expert in your field
Expert PR is a tool we often reach for when creating PR strategies for our…
SoMe Guide: Getting Extra Value Out of Press Releases
Once you get press coverage about your company, don’t sit back and wait for the…
Do you know your startup lingo? 10 words you should know
When writing for the media, we’re conscious of translating industry lingo into Danish – especially…
Shortcut to column space in 2018: 5 questions you should ask yourself every month
We’ve put together five questions you can ask yourself once a month if you want…
Make your event a success with these five tips
Do you want to promote your latest product, your brand – or yourself as an…
Shitstorm and relationships: 5 tips for crisis communication
Business crises are in many ways similar to home front crises. To help you remember…
Fish & fight or evolving city: Heavy-handed branding doesn’t trump prejudice
A study on the perception of Esbjerg, Denmark’s fifth largest city, concludes that the target…