AI can write the press release, but it cannot spot the story
AI makes it easy to produce more press material. Journalists, however, are looking for relevant,…
More companies are turning to LLM-PR to get recommendations from AI
A significantly larger number of companies are seeking PR that increases the likelihood that their…
Brian Martin Rasmussen joins Kemp & Kjær: Versatile and experienced senior advisor who brings a niche in elite sports
New senior advisor at Kemp & Kjær strengthens the agency on sports and international events
Kure and Køhnke started at Kemp & Kjær
On November 1, Sarah Køhnke and Malthe W. Kure joined us, which means both deeper…
CLOSED: PR Consultant for ESG-focused PR agency
We are looking for an experienced PR Consultant to help build an agency that works…
Another police report for misleading sustainability marketing
Do you call your company or product sustainable? So watch out! This has gotten BMW…
Get a job in a PR agency: The path to working in public relations
A job in the PR industry means fast-paced and flexible work-life balance. But if you…
How to get press coverage of your ESG report without a shitstorm
In 2024, ESG (Environmental, Social, Governance) reports will become mandatory for large companies in the…
What is regenerative business and how to communicate it without greenwashing?
Sustainability has been the buzzword in business for the past decade. But recently, a new…
What is return-on-investment in PR? Higher share price. Says Per Hansen.
What is the ROI on PR? That’s a higher share price. Read here how PR…
Chronicle on greenwashing in Børsen
In March 2023, we wrote an article in Børsen about why it’s great that greenwashing…
Narrow media: What are the consequences for you?
What does narrow media mean for your PR? And what is the Google trap? Here…